All airports have a tree letter code usually being a mnemonic of the city name or airport name. The airport at Saint Petersburg in Russia thus has the code LED because the code was assigned when the city was called LEningraD. That’s how it is with master data: Names may change but the code of an entity must be kept as it was. And that’s why you usually shouldn’t put meaning into codes.
The Russian MDM (Master Data Management) market has been well described by Dmitry Kovalchuk in a post on the Hub Design Magazine.
This year I had the pleasure of celebrating New Year in Saint Petersburg, a city with great palaces from the time of the czars and czarinas and a growing awareness of Master Data Management including some very interesting start-ups around MDM, where I had the chance to visit TaskData and to revisit the social PIM entrepreneur Actualog.
So from Saint Petersburg: Happy New Year and Merry Christmas.