What is Augmented Data Management?
The term augmented data management has become a hyped topic in the data management world. “Augmented” is here used to describe an extension of the capabilities that is now available for doing data management with these characteristics:
- Inclusion of Machine Learning (ML) and Artificial Intelligence (AI) methodology and technology to handle data management challenges that until now have been poorly solved using traditional methodology and technology
- Encompassing graph approaches and technology to scale and widen data management coverage towards data that is lesser structured and have more variation than data that until now has been formally managed as an asset
- Aiming at automating data management tasks that until now have been solved in manual ways or simply not been solved at all due to the size and complexity of the work involved.
Augmented data management can be applied to all the data management disciplines we know. In the following I will have a look at three data management disciplines where we today see solutions and implementations emerging. These are:
- Augmented Metadata Management
- Augmented Master Data Management
- Augmented Data Quality Management
Augmented Metadata Management
The word metadata has been around for ages and the importance of metadata management as a prerequisite for proper data management is commonly agreed on among data management professionals. However, the concrete examples of successful enterprise-wide implementations are sparse. Even more, examples of solutions that are governed and maintained over time are rare.
Metadata management is a daunting task. Doing a snapshot of the metadata in play within an enterprise just now is hard enough. Maintaining this as new data types are utilized, applications are replaced, the organization changes, new standards are adopted, and more is even more daunting.
So, here augmented metadata management comes with a promise of automating this task by providing active metadata management, that is enabled by using machine learning and artificial intelligence components and relying on graph approaches that are able to picture complex relationships between metadata.
Augmented Master Data Management
Master Data Management (MDM) solutions are being implemented around the clock in large and midsize organizations. As these solutions become a part of business processes there are people responsible for controlling and maintaining master data. While some of this work can be automated through Robotic Automation Processes (RPA) there is still a substantial amount of work that relies on decision making not easily solved that way. Add to that, that more and more data will become part of MDM solutions.
So, here augmented master data management comes with a promise of automating these tasks by using machine learning and artificial intelligence components that where feasible can rely on graph approaches that are able to picture complex relationships between master data.
Augmented Data Quality
The promise of automating data quality tasks through machine learning and artificial intelligence is not new at all. For decades this approach has been tried out in areas such as data matching and product classification.
What we see now is that this approach has matured and is more widespread utilized, including going from being standalone specialty solutions to being components in broader data management solutions.
One example of how data quality, master data management and metadata management is supported by augmented data management in a mature solution is showcased in a video embedded in the Semarchy blog post How Augmented Data Management Adds Value to Your Business.
PS: The term augmented stems from music – raising a chord to new height