Why we have launched Product Data Lake?
Sharing product data within business ecosystems has grown dramatically during the last years driven by the increased use of ecommerce and other customer self-service sales approaches.
Most initiatives around handling product data have been focused on internal processes and technology, and there are many viable solutions for that today. However, we have not seen many solutions that solves the problems in the exchange zones between trading partners.
Most companies participating in cross company supply chains use spreadsheets for exchanging product data. Doing that is very cumbersome, error-prone and does in most cases not provide the needed data quality for having self-service ready product data.
Product Data Lake is the solution to end the hailstorms of spreadsheets and automate the sharing of product data.
What is Product Data Lake?
Product Data Lake is a cloud service for sharing product information (product data syndication) in the business ecosystems of manufacturers, distributors, merchants, marketplaces and large end users of product information.
Product Data Lake ensures product data quality in these ways:
- Completeness of product information by enabling trading partners to exchange product data in a uniform way
- Timeliness of product information by connecting trading partners in a process driven way
- Conformity of product information by encompassing various international standards for product information
- Consistency of product information by allowing upstream trading partners and downstream trading partners to interact with in-house structure of product information
- Accuracy of product information by ensuring transparency of product information across the supply chain
Find out more here.
How does Product Data Lake work?
We offer product data syndication freedom by letting you as manufacturer push product information using your data standards and your preferred exchange method and letting you as a merchant pull product information using your data standards and your preferred exchange method.
Let product data flow easily between trading partners:
- As a manufacturer of goods and brand owner this service will free you from applying many different solutions to providing product information to your re-sellers. You will avoid errors. You will be able to automate the processes and you will be easy to do business with in the eyes of your trading partners. Learn more here.
- As a merchant, dealer and retailer you will have complete product information in front of your customers when they make the buying decision. That way your product information will transform into a powerful weapon in the quest for winning more online market share. Learn more here.
- As a wholesaler/distributor you can utilize both sides of Product Data Lake.
- As a Product Information Management (PIM) professional, service provider or tool vendor you can support your clients in being successful with PIM and stretch your services to your clients trading partners. Learn about how to become a Product Data Lake ambassador here,
- Sign up to a free trial of Product Data Lake here.
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