The previous post on this blog was about the recent Gartner Magic Quadrant for Master Data Management Solutions. The post was called Who Will Make the Next Disruption on the MDM Market?
In a comment to this post Nadim observes that this Gartner quadrant is mixing up pure MDM players and PIM players.
That is true. It has always been a discussion point if one should combine or separate solutions for Master Data Management (MDM) and Product Information Management (PIM). This is a question to be asked by end user organizations and it is certainly a question the vendors on the market(s) ask themselves.
If we look at the vendors included in the 2018 Magic Quadrant the PIM part is represented in some different ways.
I would say that two of the newcomers, Viamedici and Contentserv (yellow dots in below figure), are mostly PIM players today. This is also mentioned as a caution by Gartner and is a reason for the current left-bottom’ish placement in the quadrant. But both companies want to be more multidomain MDM’ish.
Informatica has taken a different path towards the same destination as they back in 2012 bought the PIM player Heiler. Gartner has some cautions about how well the MDM and PIM components makes up a whole in the Informatica offerings and similar cautions was expressed around the Forrester PIM Wave as seen in the comments to the post There is no PIM quadrant, but there is a PIM wave.