LinkedIn is a great social service for professionals. I often read descriptions of LinkedIn with the sentiment that LinkedIn is a recruitment platform. However, in my opinion LinkedIn is much more than that. To me LinkedIn is more about networking, knowledge sharing, social marketing and social selling.
But that said, recruiters are certainly very active on LinkedIn. I guess it happens to me every week that I’m contacted on LinkedIn by a recruiter with a MDM (Master Data Management) job.
“We are looking for a candidate with experience with <brand>….”, where <brand> is Informatica, Oracle, IBM, SAP and other well known brands in the MDM sphere.
As I don’t guess the recruiters make up the top requirement themselves, this number one requirement probably comes from the hiring organization. So to users of MDM, MDM is all about the software brand. Never mind people and processes. That’s easy. Technology is the hard part, not at least mastering the master data technology that was bought after a thorough selection process.