This post is a follow up on today’s #DataKnightsJam happening on twitter. Today’s subject was data quality and data privacy.
So I want to share a real life example of a good upstream get it right first time data sharing approach that might compromise privacy thresholds in other places.
The image to the right is the data entry form from a Swedish webshop used for customer self-registration. The main flow is that:
- You type your national ID (personnummer in Swedish)
- You press the following button
- The system fetches your name and address data from the public citizen hub
- The webshop gets an accurate, complete single customer view
The webshop www.jula.se sells tools for home improvement.