The Wide End-to-End Solution for Product Information Management (PIM)

The term End-to-End is used a lot in marketing jargon. Now, I will jump on that wagon too.

In reality, no solution will be an End-to-End solution for all your business needs. Therefore, my take will merely be to cast some light on an End-to-End need for which there are only very scattered solutions today.

If we look at Product Information Management (PIM) there are many good solutions for taking care of the End-to-End needs within your organisation. The aim is to gather the product information that exist within your organisation in various silos, have one trusted place for all this information and being able to publish this information in a consistent way across all sales channels – the omnichannel theme.

However, product information does in many cases not live just within your organization. In most cases, it lives in a business ecosystem of manufacturers, distributors, merchants and large end users.

Therefore we need an End-to-End solution for product information that encompasses the path from manufacturers over distributors to merchants and large end users and in some cases the way back.

Whether you are a manufacturer, distributor, merchant, large end user or a provider of tools and services for product information you can join the business ecosystem oriented End-to-End solution for product information. Please find some more information about Product Data Lake here.

As a manufacturer, you can find your benefits on the Product Data Push site here.

As a merchant, you can find your benefits on the Product Data Pull site here.

If you are a vendor in the Product Information Management space, you can join forces with us a explained here.



Leave a Reply

Fill in your details below or click an icon to log in: Logo

You are commenting using your account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s