Many of the MDM programs we see are increasingly tactical rather than enterprise in nature. This observation was examined in the previous post on this blog as well as in the comments. If you missed it, check out Do we need better business decisions about MDM?
A crucial point is that organizations have a MDM vision. The need for a MDM vision was also the top block in the seven building blocks of MDM proposed by John Radcliffe, when John worked at Gartner (the analyst firm).
In here, John advised that there should be one unifying, strategic MDM vision that needs to reflect the organization’s business vision. However, due to internal politics and entrenched working practices a pragmatic, step-by-step approach is necessary for the entire organization to embrace the vision.
Does your organization have a MDM vision? What is included in the MDM vision? How is the vision embraced by various organizational entities?