Over at the DataRoundtable blog Dylan Jones recently posted an excellent piece called The Future of MDM?
Herein Dylan examines how a lot of people in different organizations spend a lot of time on trying to get complete, timely and unique data about customers and other business partners.
A better future for MDM (Master Data Management) could certainly be that every organization doesn’t have to do the work over and over and again. While self registration by customers is a way of letting off the burden on private enterprises and public sector bodies, we may even do better by not having the customer being the data entry clerk and typing in the same information over and over and again.
Today there are several available options for customer and other business partner reference data:
- Public sector registries which are getting more and more open being that for example for the address part or even deeper in due respect of privacy considerations which may be different for business entities and individual entities.
- Commercial directories often build on top of public registries.
- Personal data lockers like the Mydex service mentioned by Dylan.
- Social network profiles.
My guess is that the future of MDM is going to be a mashup of exploiting the above options.
Oh, and as representatives of such a mashup service we recently at iDQ made sure we had the accurate, complete and timely information filled in on our Linkedin Company profile.
I totally agree! It takes a whole lot more than just address data to provide a company profile. Lots of exciting work ahead 🙂
Lots of fun for data geeks indeed Jill 🙂