I have earlier had issues with SEO agencies posting comments on this blog in their quest to help data quality tool vendors in getting better search rank for data quality related terms. Example here.
This happened again today with a recent post called Addressing Digital Identity.
I find it quite funny that the SEO guy is talking about fighting identity fraud while posting a comment under a name that I bet is not his/her real name:
7 typos in one paragraph, quite impressive.
There are no shortcuts to content marketing. Write useful content, be helpful and engage in the right discussions in the right locations, that’s the most profitable way to get traffic.
Farming out your SEO like this actually damages a brand because the quality of comments are so poor.
Ah well, if only we had a site which enabled vendors to tell their story in a more creative way, like this perhaps…
If some comments looks to you by not real name use statcounter take ıp adresses and than dont publish sinister, absurd comments Henrik. Every kind of moron in internet. Who is who not clear. For exp. one type says I am Michael Jakson and my comment this….. Not persuasive Humans makes this kind of moronistic acts, intresting heads.! 🙂
And find a link about that.http://techcrunch.com/2012/07/29/surprisingly-good-evidence-that-real-name-policies-fail-to-improve-comments/
Loves and regards Have a nice day 🙂
Thanks for commenting Dylan and Ayşegül.
@Dylan: Indeed, hiring SEO’s seems to be a bad way of spending budget on content marketing.
@Ayşegül: I didn’t as usual spam mark this comment because I wanted to highlight the bad consequences for data quality tool (and other) vendors in using SEO agencies. I can tell that the comment was done from an IP address in Banaglore, India where Wiliam Cooper isn’t a household name.