Of course you can work with data quality without bringing in technology, of course you can have SOA without involving technology, of course CRM is not about technology at all and of course you can tweet without using technology:
Source: Toby Leftly: http://www.techi.com/2010/08/paper-tweets-handly-like-a-paper-calculator/
Do I detect a note of sarcasm???
You make a great point though!
Thanks Ken. No further comments 🙂